To enrich people‘s lives and contribute to their greater happiness and well-being by devoting our wholehearted energies and advanced technology to the creation of beneficial products.
Under a basic policy of asserting world-class strengths in technologies for protecting the environment, as stated in its "Medium-Range Management Plan".
The Forever Forest campaign is held under the direction of renowned ecologist, Dr. Akira Miyawaki, who is recognised for his successful reforestation activities around the world.
Fleets today need more miles, greater retreadability, longer even-wear and less maintenance costs per kilometre from their tyres. YOKOHAMA´s technologies help you get the most out of your tyre investments.